Why we exist
A quiet revolution is forming, driven by an evidence-based approach to understanding how people actually behave. Gravity’s role is to be at the centre of it, a bridge between two worlds. One behavioural science, the other business.
To get organisations to start designing for humans, instead of consumers, users or economic agents. We believe that the best to do this is through a combination of behavioural science, human-centered design, an agile mentality and systematic experimentation.
Our company values
Nudge for good
In the media
For more information on what makes us unique, follow the link below.